Brihuega is a beautiful town in Guadalajara. It's just an hour from Madrid, via the A2 motorway. It's about 100 km away. Although it's declared a Historic-Artistic Site, it's famous for its lavender festival.

Every year, Brihuega celebrates its lavender festival. Concerts by top artists take place in the most beautiful lavender fields. The festival opens in the afternoon, so you can visit the lavender fields and enjoy a family snack at any of the food trucks. Previous artists have included Rozalem, Maldita Nerea, Taburete, and Víctor Manuel. At the 2025 lavender festival, you can choose from Los Secretos, Iván Ferreiro, El Arrebato, and Beret.

The festival is held outdoors, in the lavender fields of the Battle of Brihuega.

Brihuega is surrounded by lavender fields.

The Lavender Festival is held on the Battlefield of Brihuega.

Below is the link to the festival's official website, which explains how to get to the festival's lavender fields.

BRIHUEGA LAVENDER FIELDS HOW TO GET THERE

Additionally, if you'd like to visit the lavender fields but aren't attending the festival, you can take one of the buses that leave Brihuega regularly to reach the lavender fields. Visit the Brihuega tourist office website for more information.

BRIHUEGA TOURIST OFFICE

Don't know what to see in Brihuega? Well, let me tell you...

Piedra Bermeja Castle from the 11th and 12th centuries and its gardens.

Wall from the 11th and 12th centuries

Arab Caves, an impressive labyrinth of underground caves several kilometers long.

Fountain of the 12 spouts and behind it the old wash house.

The churches of the Virgin of the Rock, of San Miguel, of San Felipe and of San Simón.

The former convent of San José.

Popular architecture with its alleys, doors and emblematic village houses.

The "La Muralla" bullring, where the region's most famous bullfights are held.

The Cozagón Arch, from the Muslim period.

Don't know what to buy in Brihuega? Well, let me tell you...

Of course, all lavender-related products: soaps, essential oils, cosmetics...

Lots of honey and local cheeses.

Plus, you can take home Kukuxumusu-style souvenirs. In this online shop and at our lavender market stall, you can buy T-shirts, sweatshirts, bags, mugs, magnets, and bottles—all filled with lavender flowers, bees, cows, and bulls—to remind you of the lavender fields and the Brihuega bull runs.